Better Business Bureau Revokes ‘MyPillow’ Accreditation

Why am I writing about the pillow guy on a politics website? Because I’m sick and tired of watching him dry-humping pillows on national TV.

You can’t turn on the TV without seeing “MyPillow” owner Mike Lindell practically making love to his darn pillows with his creepy grin while he squeezes one into his groin. I literally HATE those commercials. He’s everywhere and they are nearly impossible to escape. Anyone that excited about a pillow has issues.

Well, it turns out that MyPillow and their owner and CEO Mike Lindell are under fire from the Better Business Bureau (BBB) for their “buy one get one free” (BOGO) offer which violates the BBB’s ethical code in regards to advertising.

According to the BBB, the BOGO offer from MyPillow isn’t really a special deal or discount sale on a limited basis but is the regular price because of its long-running status.

“Among other issues, BBB has attempted to persuade MyPillow to discontinue their “buy one get one free” (BOGO)/other discount offers without success,” said Dana Badgerow, president and CEO of BBB of Minnesota and North Dakota. “Continuous BOGO offers, which can then be construed as an item’s regular, everyday price, violate not only BBB’s Code of Advertising – which all BBB Accredited Businesses agree to abide by – but also other state and national organizations’ rules.”

Mike Lindell released the following statement to the BBB’s charge:

“MyPillow was built on our dedication to our customers’ satisfaction. We run sales and specials for our customers, so that we can give as many people as possible the chance to have a great night’s sleep. Naturally, I am terribly disappointed by the BBB’s decision. When I started MyPillow more than 11 years ago, I handled each and every customer call personally. To this day, I train all of our customer service representatives with one thing in mind, we take care of our customers because we owe them our success. We have sold more than 25 million MyPillows, but we will continue to treat each and every customer like they are our only one. From myself and our 1,500 employees, we want to thank our loyal customers.”

In November of 2016, MyPillow paid a fine of $1 million for deceptive advertising, a lawsuit brought by prosecutors in nine California counties, for misleading claims that the pillow could cure snoring, migraines, fibromyalgia and other health problems, including restless leg syndrome.

About the Author

Matthew K. Burke
Matthew K. Burke
A former Washington State U.S. Congressional candidate in 2010, Matthew attended the nation’s first modern day Tea Party in 2009 in Seattle, Washington. He also began writing and blogging that year. Matthew became a Certified Financial Planner in 1995 and was a Financial Advisor for 24 years in his previous life. Matthew was one of the three main writers leading a conservative news site to be one of the top 15 conservative news sites in the U.S. in a matter of months. He brings to PolitiStick a vast amount of knowledge about economics as well as a passion and commitment to the vision that our Founding Fathers had for our Republic.

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