What is a Personal Reputation Score and Why Does it Matter?

What is a Personal Reputation Score?

When it comes to representing the total value of your business online, this is what a reputation score looks like. Upon doing a Google search, there are both negative, positive, and neutral things that show up when customers search for your business brand. There are many ways that your business can obtain a free online reputation score.  People form an opinion after searching for your brand and this is exactly what your reputation score indicates. Every transaction within your business holds some type of reputation. Reputation is comparative to the eye of the beholder.

Why does it matter?

There are many businesses and consumers that will avoid having to do business with you if you mess up your reputation score. If you have a high score, you will find that many people are going to portray a very positive image of your business. They will also feel a sense of trust that will ultimately lead you down a path to success. The last thing that you want to do is hurt your online image because it will affect your ability to connect and build relationships. Companies label reputation as a valuable asset to inventory. For example, if a company does not have a strong reputation, they will be unable to sell their inventory.

Customers and employees will feel a sense of loyalty when they are dealing with a company that has a great reputation. This is a high advantage. You should also keep in mind that there are many people from different backgrounds that check personal brands connected to your business each and every day.

Some of these include:

  • Employers
  • Hiring managers
  • Customers
  • Job prospects
  • First dates
  • Friends/Relatives
  • College admissions

There are also many firms online that base your reputation score on the quality of your presence. There is a certain set of criteria on a score scale that is used to measure the reputation of your business online. A number will be given based on the overall appearance of your business online.

What does a good score look like?

A “good” reputation score is anything over 600. This is obviously on a scale from 0 to 1000. 525 is usually the typical score for most businesses. However, this is not the type of score that you would want any of your competitors to see even though it is not considered to be a bad score per se. The best indication that a business is on the right track is anything above 600. Once a business has a score over 850, they are considered to be the best around.

All businesses should view their free online reputation score to see where they stand.